Commercial-minded art director focused on pre-production, visual storytelling, and AI-assisted creative workflows.
I approach AI the same way I approach art direction: as a tool shaped by taste, intention, and process. My work combines visual development, treatment building, storyboarding, and concept refinement to help ideas become clearer before production begins.
I’ve worked across projects involving brands such as Philips, IKEA, Sandqvist, and NORMS, developing concepts, presentations, and visual systems designed to communicate with precision and emotional clarity.
What interests me most is the space between creativity and technology, especially how AI can strengthen creative thinking rather than replace it. I use LLMs as collaborative tools for research, iteration, treatment development, and visual exploration throughout the pre-production process.
Influenced by Japanese cinema, commercial storytelling, and systems-based creative thinking, I’m interested in building work where every detail serves the larger idea.
Based in the US. Available in Los Angeles starting July for freelance, contract, and creative opportunities.
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